by JeriWB Guest | Jun 3, 2019 | Marketing & Media
Do you see yourself as an authorpreneur? Like it or not, being a writer also necessitates developing one’s business sense. Like any skill, we can educate ourselves to overcome weaknesses. More importantly, we can learn to play to our strengths. I’ve known... 
by Jeri Walker | Oct 22, 2018 | Marketing & Media
Experimenting with local marketing tips for authors can go a long way toward getting your books noticed. As the saying goes, start where you are. Making use of the power of a community that knows you can yield faster and greater results than diving into the choppy... 
by Jeri Walker | Aug 27, 2018 | Marketing & Media
When it rains, it pours! I am buried in the editing cave with projects, so I am bringing back this tongue-and-cheek post from eons ago. It’s hard to believe that this blog is turning six this year. Time flies. Though on the lighter side content-wise, I do hope... 
by Jeri Walker | Jun 11, 2018 | Marketing & Media
While hopeful writers may convince themselves everyone needs to read their book, the truth is that no book is for every reader. How to determine your target readers is a crucial step toward attaining a degree of success. Visions of tantalizing bookstore displays have... 
by Jeri Walker | Apr 16, 2018 | Marketing & Media
It’s safe to say not all author websites are created equally, but some must-haves for author websites can’t afford to be ignored. As a whole, the elusive group of creatures known as authors tend not to be the most technically-minded folks on the planet....
