#Marketing: Should an Author Have Their Own Podcast? by Suzanne Kelman
Mar14

#Marketing: Should an Author Have Their Own Podcast? by Suzanne Kelman

Should an author have their own podcast? Today’s guest, Suzanne Kelman, offers advice on the topic. Podcasting is all the rage, but like any other creative endeavor, some personality types will take to it better than others. She is certainly cut out for podcasting with her warm and humorous personality that floods over into all she does. I met her through my client KJ Waters, and it’s been great to witness Suzanne’s...

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#Marketing: Professional Writing and Editing Organizations
Mar07

#Marketing: Professional Writing and Editing Organizations

Quality should always take precedence over quantity when it comes to membership in professional writing and editing organizations. If you don’t belong to at least one such group, what is holding you back? The yearly dues for such organizations vary widely as do membership perks. The key is active involvement, and like any habit, regular participation needs to be cultivated. As with any endeavor, you tend to get out of the group...

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#Marketing: Finding 1,000 True Fans
Jan18

#Marketing: Finding 1,000 True Fans

Finding 1,000 true fans by nurturing a devoted fanbase is a viable alternative to the unlikelihood of achieving bestseller or megastar status. Despite our lofty dreams, most of us mere peons don’t have oodles of folks going stark raving mad to buy everything we produce. So even though you have 10,000 Twitter followers or maybe even 2,500 people on your e-mail list, how many are actually true fans?   In last month’s...

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30 #Gifts for Writers
Dec07

30 #Gifts for Writers

I’ve put together a collection of gifts for writers.  Each image is an Amazon affiliate link, so if you do click through and buy, I will receive a small percentage. In any case, a heartfelt thank you to all of my readers and clients for your support. This past year brought many changes as I transitioned into full-time freelancing. Look for a leaner, meaner, and more informative Word Bank Writing & Editing in 2016!  ...

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How to Balance Marketing Efforts with Creative Endeavors by Rick Pipito
Mar16

How to Balance Marketing Efforts with Creative Endeavors by Rick Pipito

We’ve all faced the marketing conundrum at some point. In order to get noticed, we have to sell ourselves. Yet, the time we must invest in marketing our products means less time to create. It can be a tiring (and vicious) cycle. I’d like to welcome back Rick Pipito for another guest post. Let’s see what he has to say on the topic.   How to Balance Marketing Efforts with Creative Endeavors   Have you ever...

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